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Welcome

Internet and mobile marketing remains to be at the infancy stage in the business environment in the Philippines. While the industry is experiencing rapid growth rates in North America and Europe, the opposite can be said here in the Philippines. The users of the two media in the country have grown tremendously through the years, with internet users numbering 9 million or 9% of the total population. Mobile users on the other hand, boast of a staggering 35 million users or 40% of the population. Both media have started off just around 10 years ago, and this growth rate experienced is faster compared to any of the traditional media in history. Read more...
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News
Boomerang Awards 2008 Winners
IMMAP News

  AND THE BOOMERANG GOES TO….

Simon Bond, sum it all up by saying that the entries to the 2008 Boomerang Awards were very exciting. Of course, he knows the difference, being the head of international clients and regional business development director for Proximity across Asia Pacific, a leading Asian full service ad agency. As chairperson of the only digital marketing awards competition in the Philippines, he had to evaluate entries from leading local ad agencies and internet and mobile marketing service companies.
webmaster on August 22 2008 09:25:52 · Read More · 621 Reads · Print
Smart subscriber base rises in October due to aggressive marketing efforts
Business News

WIRELESS SERVICES provider Smart Communications, Inc.?s subscriber base has hit 28.5 million as of Oct. 1, solidifying the company?s dominant market share in the country.

webmaster on October 06 2007 21:06:17 · Read More · 1802 Reads · Print
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