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IMMAP brings the IMMAP Academy Saturday Masterclasses, a digital marketing program that aims to train and certify university students with the digital foundations required for the modern workforce.

 

IMMAP, together with Certified Digital Marketer (CDM) Philippines as an official education partner, presents the CDM DIGITAL MARKETING FUNDAMENTALS to equip students on skills and knowledge to be excellent digital marketing practitioners.

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Free holistic

certification program

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Self paced and 

100% online

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Shareable certificate upon completion

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IMMAP ACADEMY LAUNCH 
August 05, 2023 (9:30AM to 11:30AM)

IMMAP brings the IMMAP Academy Saturday Masterclasses, a digital marketing program that aims to train and certify university students with digital foundations required for the modern workforce.

IMMAP, together with CDM as education partner, present the CDM DIGITAL MARKETING FUNDAMENTALS to equip students on skills and knowledge to be excellent digital marketing practitioners.
 

Complete all courses to earn your IMMAP DMF Certification.
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DAY 1: DIGITAL MARKETING FUNDAMENTALS
August 12, 2023 (9:30AM to 11:30AM)

Digital marketing is a continually changing landscape, and marketers must keep up with new trends to stay competitive. Learn how to create compelling digital marketing strategies and gain techniques to engage with customers across different channels.

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DAY 2: SOCIAL MEDIA MARKETING
August 19, 2023 (9:30AM to 11:30AM
)

Understand the vital feature of the top social media platforms, how to maximize campaigns, and elevate your strategy to bring brand awareness to loyalty and advocacy.

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DAY 4: E-COMMERCE FUNDAMENTALS 
September 09, 2023 (9:30AM to 11:30AM)

Explore the fundamentals of e-commerce by thinking about the whole value chain, Understand the different experiences that people have when doing e-commerce and the technologies that enable it.

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DAY 3: CONTENT MARKETING 
August 26
, 2023 (9:30AM to 11:30AM)

Know the important skills on how to build a video marketing strategy that helps you tell compelling stories and create thumb-stopping videos that tap into your audience's instincts and maximize different forms of videos.

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DAY 5: DIGITAL MEDIA PLANNING AND CREATIVE EXECUTION
September 09
, 2023 (9:30AM to 11:30AM)

Equip yourself with the skills to Lake your digital ad campaigns to the next level, Discover how to develop effective ads by choosing the right ad formats, visual design and copywriting techniques, so that you canreach your target audience using highly targeted ads.

FAQ's

RAISE YOUR HAND
send in your question at secretariat@immap.com.ph

NOTE: The recording of sessions will be accessible to participants who will (1) accomplish the 5 masterclass sessions and (2) take the certification exam.

Please wait for the announcement from IMMAP Academy on the requirements and guidelines on Day 5 of the masterclass.

Programs
Completed All Courses?
Submit proof of completion and certification for IMMAP x CDM Digital Marketing Fundamentals to be a candidate for graduation and earn your IMMAP x CDM Certification.
Students Database?
Download of IMMAP Academy students database is upon request. Kindly please submit us a request form. 
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