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UGNAY



Globe advocates inclusive and accessible education for all. Due to the pandemic, distance learning was a challenge for students with limited access to connectivity.


Globe launched Ugnay to address this challenge in remote learning through SMS where they can access bite-sized information and training courses via SMS and Chat.


Ugnay = Connection


Internally, it became a challenge for Globe with overwhelming means to communicate with their teams via email, group chats, etc. resulting in them not sorting out the comms efficiently.

SOLUTION:


m360 offered Ugnay Viber for Business to cascade simple advisories as a convenient and sustainable means of communication to disseminate information.


To stabilize, m360 and Ugnay piloted the platform by using it as an internal communication tool, which resulted in the following:


RESULTS:


100% of user satisfaction
81% actively viewed and read the advisory within 3 minutes of being sent
100% delivery of all advisories using m360’s SMS Failover functionality for Viber which automatically sends the message as SMS if the recipient has no access to Viber


WHAT’S NEXT: Training roll out for


770+ territory partners
900+ premium dealer specialists and
Account front liners, which has 4-5 personnel per store, in 101 stores nationwide

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