MANILA, Philippines – Eight of the biggest names in the industry are set to participate in the First CEO Forum on the fourth industrial revolution—or Industry 4.0—at the De La Salle University on March 4, 2019.

Nestor V. Tan, President of BDO Unibank, Inc. recently voted “best CEO” in emerging markets by the New York-based international finance magazine Institutional Investor, is set to headline the Forum.

Joining Tan are Margot B. Torres, Managing Director of McDonald’s Philippines; Raul M. Castro, Chairman and CEO of McCann Worldgroup Philippines; Anthony Oundjian, Partner and Managing Director of the Boston Consulting Group; Shahab Shabibi, Co-Founder and CEO of Machine Ventures; Jojo Uligan, President of the Contact Center Association of the Philippines (CCAP) and Phil Smithson, Managing Director of the On-Off Group.

Industry 4.0, one of the critical topics in the recently concluded World Economic Forum in Davos, is top on the global agenda of leaders in attendance as the world enters what it dubbed a “new economic era.” With a new industrial revolution underway, business leaders face new sources of challenges as well as opportunities that are “intertwined with continued innovation bringing about an era of unprecedented changes and uncertainty a rapidly evolving competitive business landscape inevitably creates,” says Dr. Marites Tiongco, Dean of the university’s School of Economics.

As industries experience the disruptive dynamics of the new industrial revolution, banks around the world race to transform its business to meet evolving customer demands and new business opportunities through digital. In the Philippines alone, a few banks have already moved towards building digital banking capabilities while a few have started to focus new business initiatives entirely on digital platforms.

“Technology has disrupted the very core of business in the last ten years. Customers expect more from their bank like greater convenience and security. The CEO Forum brings all these all-important issues to the fore which every professional must seek to understand better if real value adding solutions are to be created for the good of the society,” says Tan whose topic will be on the role of innovation in Banking 2.0.

Disruption and innovation have led well-loved brands like McDonald’s to “create new and meaningful experiences guided by a strong sense of purpose—itself a source of competitive advantage for a brand that is about people,” says Torres who will also be at the Forum. “It is exciting to get an opportunity to get this message across to students who will, as they graduate, find themselves in a world that is in need for a greater sense of purpose combined with the curiosity that feeds the creativity required to solve never before seen problems,” she adds. Torres will talk about the transformation of marketing’s role in the experience economy at the Forum.

With as many as 900,000 jobs in the business process outsourcing sector, “there is now a realistic need for the industry to provide avenues for talents to upskill and retool and prepare to take on new roles in the advent of automation, artificial intelligence and adaptive algorithms. Aggressive human capital development strategies need to be in place to ensure that the industry remains competitive in this global business,” comments Uligan who leads an industry association of BPO companies in the Philippines. He will be sharing human capital strategies and the sector’s consolidated plans on how it would meet the challenges raised by Industry 4.0 head-on.

“The Forum aims to give top executives from various sectors that represent the multifaceted dimensions of Industry 4.0 a platform to share their thoughts with students on what could be done to ensure the development of sustainable and inclusive solutions,” adds Paul John Peña, a lecturer on Corporate Planning and one of the Forum’s lead organizers.

The Lasallian Industry 4.0 Economics Series is organized by the School of Economics of De La Salle University as a platform for the academe, the business community and public institutions to come together in dialogue and partnership on addressing the need for a concerted effort to discuss opportunities and solve problems the new industrial revolution brings.

“The fourth industrial revolution and its multifaceted implications for society, in general, may no longer be ignored. There is a need for the key actors in society to find the best possible solutions that engender the promotion of inclusive participation in a rapidly transforming economic reality. The First CEO Forum brings thought leadership closer to students who, in the future, will lead the charge in creating a sustainable future for the country and the world. Our keynote speakers, equipped with the wisdom, experience, vision and leadership, will definitely spark new ideas, inspire the hearts and minds of students as the economy enters a new phase of tremendous opportunity going forward,” says Dr. Tereso Tullao Jr., Executive Director of the Angelo King Institute for Economic and Business Studies and a co-presenter of the Forum.

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